Author • Posts

Lucinda Batchelor

Social Media

Diversity celebrates birthday milestone
Advertising, Copywriting & Content, Creative, Social Media, Video

The Di-gest: January 2019
Advertising, Brand Development, Creative, Video

The best and worst of the 2019 Super Bowl ads
Copywriting & Content, Creative

Why you should mind your manners when you write
CRM, Data Management, Analytics & Insights, Events & Experiential

CES 2019 – More than self-driving vehicles and 8k TVs
Advertising, Brand Development, Creative, Video

The new Gillette ad – a welcome reframing of masculinity or ‘virtue-signalling hypocrisy’?
CRM, Data Management, Analytics & Insights

What loyalty means in 2019
Data Management, Analytics & Insights, eCRM, Events & Experiential

Why the gambling TV ad ban could lead to better customer experiences
Creative, Interiors

Our summer inspired Colour of the Month