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Author • Posts

Lucinda Batchelor

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  • Tesco Lidl blog
    Behavourial Science, Recent News

    Did Tesco use Lidl’s branding to leverage the mere exposure effect?

  • soil background, ground texture top view
    Sustainability

    Compost Week UK 2024

  • josh riemer oh5brdggi2w unsplash
    Behavourial Science

    The Scarcity Marketing Principle

  • Twitter content
    Copywriting & Content, Marketing, Social Media

    From brevity to verbosity: 4,000 characters for Twitter subscribers

  • Instagram CX
    CX, Social Media

    Instagram redesign: Reels steps aside for Compose

  • rodion kutsaiev 0vgg7cqtwco unsplash scaled
    Brand Development, Copywriting & Content, eCRM, Social Media

    Top myths in the CX industry

  • diversity effective email marketing
    Marketing

    What makes effective email marketing campaigns?

  • diversity working with influencers
    Advertising, Brand Development, Creative, Marketing

    Top 10 things to avoid when working with influencers

  • diversity online reputation checklist
    Brand Development

    How to manage your online reputation: checklist

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